WorksWorks

Nestlé / Cooking Up a Digital Revolution

Change Management Done Right—A Recipe for Digital Success

— by Gang Content

Cooking Up a Digital Revolution

You need to accept cookies to play this video.

Nestlé – Turning Digital Transformation Into a Culinary Art

How do you make something as abstract as digital transformation feel tangible, relatable, and inspiring? For Nestlé, the answer was simple: food. To promote their internal change management and digital transformation initiative, Nestlé used a metaphor that resonates with their core values. Creating the perfect dish, just like embracing digital change, requires the right people, the best ingredients, and a recipe for success.

To bring this concept to life, we partnered with Nestlé to create a visually stunning internal video. The shoot took place in a Michelin-star restaurant, carefully curated to reflect the high-end quality of their vision. The setting was rich in detail, with cinematic lighting and elegant compositions showcasing chefs, ingredients, and the artistry of food preparation.

Through this metaphor, the video illustrated how collaboration, innovation, and precision are the keys to both crafting exquisite cuisine and successfully navigating a digital transformation. Every element—from the steam rising off a freshly prepared dish to the meticulous plating—reinforced the message: great outcomes come from great teamwork and the right tools.

Despite a tight schedule and the exclusive location, the final result was stunning. The video didn’t just communicate a message; it inspired employees to embrace change and see digital transformation as an opportunity to innovate and thrive.

Nestlé’s commitment to excellence is evident in every frame. With the right ingredients, they’re cooking up a future full of possibilities.

Other projects: